Indulge in Melbourne's Ultimate Laneway Experience with Connoisseur's New Tub Range at Tarts Anon

Melbourne's beloved Tarts Anon is set to experience a sweet takeover with Connoisseur Laneway Sweets, the latest offering from Australia's favourite premium ice-cream brand, Connoisseur Gourmet Ice Cream. Inspired by secret laneways and artisanal delights, the new range of ice cream tubs will be launching with two indulgent flavours, Crunchy Peanut Butter and Baked Choc Chip Cookie, delivering a unique offering and experience that is decadent in every scoop.

Here are the details:

• To celebrate the mouth-watering release, Connoisseur Laneway Sweets will be taking over Tarts Anon for one weekend only.
• Melbourne's die-hard foodies can visit Tarts Anon's Collingwood location on the 1st and 2nd of April to be the first to try the new Connoisseur Laneway Sweets tubs range.
• Over the weekend, Connoisseur fans can score free limited-edition ice cream creations featuring a bespoke Tarts Anon base, topped with the indulgent new Connoisseur Laneway Sweets flavours, and finished with a Tarts Anon crumb.
• For those on-the-go, the delectable range of Connoisseur Laneway Sweets chocolate coated sticks will be available to try too.
• Melbournians are encouraged to mark their calendars for April 1st and 2nd as Connoisseur Laneway Sweets is set to create a true secret laneway experience, with live music and thousands of free Connoisseur Gourmet Ice Cream delights to give away.

Tara Cook, Connoisseur Senior Brand Manager, said, "At Connoisseur, we pride ourselves on experimenting with trends in our own unique way, and as the trend of snacking treats being elevated to decadent levels expands, we're pioneering this in the ice cream category with the extension of Laneway Sweets range. After the success of the Laneway Sweets chocolate coated sticks launch, we're excited to extend The Laneway Sweets proposition with the launch into 1L tubs. At Connoisseur, we love to push the boundaries, so we're thrilled to partner with Tarts Anon to give our consumers the first taste of the indulgent new flavours."

The new Connoisseur Laneway Sweets tubs and sticks ranges are available at supermarkets and convenience stores nationally. The Laneway Sweets 1L tubs are priced at RRP $12 in Grocery and RRP $14.50 in Convenience. Rocky Road sticks are available in a multipack of 4 (RRP $9.50) alongside Salted Pretzel, which is available in a loose pack (RRP $5) and a multipack of 4 (RRP $9.50) at all leading supermarkets. Triple Choc Cookie sticks are available in a multipack of 4 (RRP $9.50) as a Woolworths exclusive.